Blog – Real Estate Photography in Melbourne
Blog#1
Welcome to the blog section of our website. At “Real Estate Picture”, we bring over a decade of experience in real estate photography in Melbourne, working with top agencies like Ray White, Barry Plant, O’Bryan, L.J. Hooker, McGrath, other builders and independent property vendors across Victoria.
Our goal? To deliver high-impact visuals that help your property listings stand out and sell faster.
Explore our latest blogs below where we share tips, insights, and trends in the real estate media industry.
1. Why Twilight Photography Sells Properties Faster
Keywords: Twilight Real Estate Photography, Real Estate Photographer Melbourne, Day to Dusk Photos
When it comes to real estate photography in Melbourne, twilight photography offers a unique edge. These visually striking images capture properties during the “golden hour”, enhancing their appeal with warm lighting, glowing windows, and a luxurious atmosphere.
Whether it’s a family home or a commercial building, twilight shots can significantly increase buyer interest and emotional connection. Discover how our twilight and day-to-dusk photography has helped agencies and sellers close deals faster across Melbourne suburbs.
2. The Power of Floor Plans in Real Estate Marketing
Keywords: Floor Plan Melbourne, Site Plan with Measurements, Real Estate Media Services
Buyers want clarity and floor plans with measurements deliver just that. Whether you’re showcasing a cosy home or a large commercial property, clear floor and site plans help buyers visualise the space and layout.
We offer precise indoor and outdoor property floor plans that include room dimensions and area markers. See why floor plans are now a must-have for every serious property listing.
3. Drone Photography: Aerial Views That Sell
Keywords: Drone Photography Melbourne, Aerial Photos for Real Estate, Real Estate Photographer with Drone
Aerial and drone photography is a game-changer in Melbourne’s competitive property market. It’s perfect for showcasing large blocks, nearby landmarks, and lifestyle attractions like schools, parks, and shopping centres.
We offer drone footage with land size markings and points of interests, ideal for developers, builders, and real estate agents wanting to highlight a property’s location and scope.
4. Cinematic Property Videos: Telling a Story That Sells
Keywords: Real Estate Video Melbourne, Property Video with Drone, Real Estate Cinematic Video
Want to create a lasting impression? Our cinematic video tours combine interior visuals, drone footage, and agent voiceovers to present a compelling story of your property.
These videos boost engagement online, especially on platforms like Instagram, Facebook, and realestate.com.au. Learn how a custom video can attract more qualified buyers and make your listing unforgettable.
5. Digital Staging: Transforming Empty Spaces into Dream Homes
Keywords: Digital Staging Melbourne, Virtual Furniture for Real Estate, Staging for Property Photos
An empty room lacks emotion but digitally staged rooms bring properties to life. We virtually furnish bedrooms, living areas, kitchens, pergolas, and outdoor spaces to help buyers imagine their future home.
Our digital staging service is customisable based on your preferred interior style or one of our professionally curated templates. Discover the impact of virtual styling in real estate marketing.
6. 360° Virtual Tours: The Future of Property Inspections
Keywords: 360 Degree Virtual Tour, Virtual Property Inspection, Real Estate Photography Melbourne
In today’s digital first world, 360-degree virtual tours are essential. They give potential buyers the chance to explore every corner of a home from their phone or computer.
We provide complete interactive tours for residential and commercial properties, ideal for buyers from interstate or overseas. A must have feature for modern listings.
7. De-Cluttering Services: Clean Images for a Clean Sale
Keywords: Photo Editing Real Estate, Remove Objects from Property Photos, De-Clutter Real Estate Photos
Clutter distracts buyers. Our photo de-cluttering service removes unwanted objects from bins and cables to furniture and personal items so your listing looks clean, spacious, and professional.
Enhance your property’s visual appeal without lifting a finger.
8. Corporate Photography & Events: Not Just Real Estate
Keywords: Corporate Headshots Melbourne, Event Photography for Businesses, Corporate Photographer
Beyond properties, we also specialise in corporate photography, staff headshots, business event coverage, and live streaming. If you’re hosting a product launch or company event, we can deliver high-quality visuals that reflect your brand.
Areas We Cover
Based in the south-east of Melbourne, we proudly serve all Melbourne suburbs and select regional areas of Victoria. Whether you’re in the inner city or outer suburbs, we’ve got your real estate media needs covered.
Ready to Book?
Want a quote or full price list? Contact us today for a customised solution. We’re happy to email or text you our current rates.
Boost your listing. Sell faster. Book Melbourne’s trusted real estate photography experts today.
Why Twilight Photography Sells Properties Faster
Keywords: Twilight Real Estate Photography, Real Estate Photographer Melbourne, Day to Dusk Photos
First Impressions Matter—Even After Sunset
In today’s visually driven real estate market, capturing the right moment can make or break a listing. One of the most powerful techniques in our toolkit is twilight real estate photography. These images, often taken just after sunset or before sunrise, transform an ordinary property into something extraordinary.
Whether you’re a real estate agent in Melbourne or an independent property seller trying to get more buyer’s interest, twilight shots can make your listing stand out on platforms like www.RealEstate.com.au, www.Domain.com.au, www.SaleByHomeOwener.com.au and other social media platforms.
What Is Twilight Real Estate Photography?
Twilight photography is the art of photographing a property during the brief period just after sunset or before sunrise. This time, often referred to as “the golden hour,” offers a natural glow in the sky and beautiful, even lighting.
We also offer day-to-dusk photo editing, where daytime photos are digitally transformed into stunning twilight-style images—an ideal solution for overcast days or tight schedules.
Why Twilight Photos Sell Better
- Stand Out in Listings
In a sea of listings, twilight images pop. They’re vibrant, dramatic, and make people stop scrolling. - Creates Emotional Connection
Warm lights from windows and subtle outdoor lighting give off a cosy, welcoming vibe—perfect for drawing buyers in. - Enhances Exterior Features
Whether it’s a pool, garden lighting, or modern architecture, twilight photography accentuates these features beautifully. - Works for Any Property Type
From luxury homes to compact units, every property benefits from twilight shots. Commercial buildings too!
Real Results in the Melbourne Market
Over the past 10+ years, we’ve worked with top real estate agencies like Ray White, Barry Plant, O’Bryan, L.J. Hooker, and McGrath to deliver high-quality twilight photography across Melbourne and Victoria. The results speak for themselves—faster inquiries, more inspections, and quicker sales.
Add Twilight Photos to Your Next Campaign
Whether you’re listing a property in South East Melbourne, the Inner North, or regional Victoria, our twilight photography packages can help you showcase the home at its absolute best.
We’re experts at working fast and delivering stunning visuals that help your property stand out in Melbourne’s competitive market.
The Power of Floor Plans in Real Estate Marketing
Keywords: Floor Plan Melbourne, Site Plan with Measurements, Real Estate Media Services
Floor Plans: A Must-Have for Every Property Listing
In the fast-paced world of real estate marketing, clear communication is key—and floor plans are one of the most powerful tools to give buyers the clarity they need. Whether you’re selling a one-bedroom apartment or a multi-level commercial space, a well-designed floor plan can significantly increase buyer interest and reduce time on market.
At [Your Business Name], we provide professional floor plans and site plans with accurate measurements to real estate agents, builders, and private sellers throughout Melbourne and regional Victoria.
Why Floor Plans Matter
A floor plan is more than just a drawing. It’s a visual map of the property’s layout, helping buyers:
- Understand the flow of the space
- Visualise room dimensions and how furniture will fit
- See how indoor and outdoor areas connect
- Evaluate the property’s suitability for their lifestyle
According to realestate.com.au, listings with floor plans receive up to 30% more engagement than those without. That’s a big advantage in a crowded market.
Types of Floor Plans We Offer
We create professional, easy-to-read floor plans tailored to your listing style. Our services include:
- 2D Black & White Floor Plans – Clean, simple, and fast
- 2D Colour Floor Plans – Add life and colour to highlight key areas
- 3D Floor Plans – Provide a full visual walkthrough of the space
- Site Plans – Showcase both indoor and outdoor areas, including gardens, driveways, garages, and pergolas
- Plans with Measurements – Perfect for buyers who want to visualise furniture placement and room sizes
Need changes after delivery? No problem—we’re flexible and responsive with quick turnarounds.
Designed for Buyers, Tailored for Sellers
We work with leading agencies like Barry Plant, Ray White, McGrath, O’Bryan, and L.J. Hooker, so we understand the importance of brand consistency. Your floor plans can be designed with your agency’s colours, logo, and layout preferences to keep everything on-brand and professional.
From South East Melbourne to Regional Victoria
Based in the south-east of Melbourne, we serve all surrounding suburbs—from Berwick to Brunswick, and beyond to regional centres like Ballarat and Geelong. Wherever your property is located, we bring professional floor plan design to your doorstep.
Boost Your Listing with a Floor Plan Today
A high-quality floor plan tells a clearer story, builds buyer confidence, and helps your property sell faster.
Want to include a floor plan in your next listing?
📞 Call us today or 📧 send us a message to get a quick quote. Our pricing is transparent and competitive.
📍 Serving all Melbourne suburbs + select regional areas.
🌐 www.RealEstatePicture.com.au | 📩 info@realestatepicture.com.au | 📱 0433 346 651
Blog#2
Drone Photography: Aerial Views That Sell
Keywords: Drone Photography Melbourne, Aerial Real Estate Photos, Real Estate Photographer with Drone
Elevate Your Property Marketing—Literally
When it comes to selling real estate in Melbourne, first impressions are everything—and sometimes, the best perspective isn’t at eye level. That’s where drone photography comes in.
Drone (or aerial) photography gives potential buyers a bird’s-eye view of the property and its surroundings, offering context, scale, and visual appeal that ground-level images simply can’t match.
Whether you’re marketing a residential home, a commercial complex, or a large parcel of land, aerial real estate photography is a powerful tool to highlight a property’s full potential.
Why Choose Drone Photography for Real Estate?
- Showcase Location and Lifestyle
Drone shots allow you to highlight nearby amenities like parks, schools, shopping centres, train stations, child care centres, and medical facilities—features that add real value for buyers. - Capture Large or Unique Properties
Some homes just don’t fit in a single ground-level shot. Drone images can showcase sprawling acreage, complex layouts, corner blocks, or properties with large outdoor areas. - Highlight Land Size and Boundaries
We offer aerial shots with custom overlays showing boundary lines, land size dimensions, and directional markers. Ideal for builders, developers, and rural listings. - Make Your Listing Stand Out Online
Aerial photos consistently outperform standard listings on platforms like realestate.com.au and Domain. They grab attention and build trust by offering a complete view of the property.
What’s Included in Our Drone Photography Packages?
At RealEstatePicture, we use high-resolution drone cameras and licensed operators to deliver:
- Aerial images from multiple angles and heights
- Drone footage integrated with property videos (if needed)
- Edited overlays marking boundaries, landmarks, and nearby features
- Highlight reels showing key property features in context
- Fast turnaround and customisable output formats
Our drone operators are CASA-compliant and fully insured—so your shoots are safe, legal, and professional.
Who Benefits from Aerial Photography?
We regularly provide drone services for:
- Real estate agents listing residential or commercial properties
- Builders & developers showcasing new estates or under-construction sites
- Private sellers marketing their property directly
- Land sales needing accurate and attractive representation
- Rural listings where aerial shots are often the best (and only) way to show the scope
If you’re working with Ray White, Barry Plant, LJ Hooker, McGrath, or any agency—or selling independently—we’ve got your aerial media needs covered.
Melbourne-Based, Victoria-Wide Coverage
From South East Melbourne to regional hubs like Shepparton and Warragul, our team travels across Victoria to capture the best angles for your listings. No suburb is too far, and no property is too big or small.
Ready to Go Aerial?
Cinematic Property Videos: Telling a Story That Sells
Elevate your next property listing with stunning drone photography.
Get in touch today for a fast, competitive quote. We’ll send you our drone and aerial pricing list via email or text—no obligation.
www.RealEstatePicture.com.au |
info@realestatepicture.com.au |
0433 346 651
Keywords: Real Estate Video Melbourne, Property Video with Drone, Cinematic Real Estate Video
Show, Don’t Just Tell—Sell Through Video
In today’s real estate market, photos are essential—but video is the next level. A cinematic property video gives buyers a real sense of space, flow, and emotion that still images simply can’t provide.
If you’re a real estate agent, builder, or property vendor in Melbourne or across Victoria, high-quality property videos can dramatically increase engagement and help your listing stand out on realestate.com.au, Domain, and social media.
At RealEstatePicture, we specialise in producing cinematic real estate videos that combine powerful visuals, smooth transitions, and drone footage—plus the option for voiceovers or agent presentations.
Why Property Video Works
- Emotional Storytelling
Cinematic video tours take buyers on a journey. From the grand entrance to the cosy living room and the lush backyard, a well-edited video creates an emotional connection—making buyers imagine their life in the home. - More Engagement, More Views
Video listings consistently perform better online. They get more clicks, longer viewing time, and higher buyer interest compared to static listings. - Great for Social Media
Short videos are perfect for platforms like Facebook, Instagram, and YouTube. They’re easy to share, mobile-friendly, and eye-catching. - Ideal for Out-of-Town or International Buyers
Videos give remote buyers a true sense of the space, helping them make informed decisions without needing to visit in person.
What’s Included in Our Property Video Packages?
We offer tailored video production for both residential and commercial properties, including:
- Interior and exterior cinematic walkthroughs
- Drone footage to showcase the location and surroundings
- Voiceover or agent presentation options
- Short-form edits for social media (15-60 seconds)
- Long-form videos for full property walkthroughs (1–3 minutes)
- Background music and branding customisation
Whether you prefer a narrated video with your agent’s voice or a silent cinematic showcase, we can style the production to match your agency’s brand.
Agent Voiceovers & Presentation Videos
Want to add a personal touch? We can record your sales representative or consultant speaking on camera, or add voiceover commentary to guide viewers through the home. This builds trust and adds professionalism—perfect for boutique and prestige listings.
We’ve worked with agents from Ray White, Barry Plant, LJ Hooker, McGrath, and many others to create compelling, on-brand real estate videos across Melbourne and Victoria.
Where We Work
We’re based in South East Melbourne but service all suburbs across Melbourne and also travel to regional areas for premium property video shoots.
Let Your Property Do the Talking
A well-produced video can be the difference between a quick sale and a listing that lingers. It creates connection, showcases lifestyle, and leaves a lasting impression.
Get in touch today to discuss your next real estate video project.
We can send you our property video pricing list via email or SMS. No obligation, just professional advice.
www.RealEstatePicture.com.au |
info@realestatepicture.com.au |
0433 346 651
Digital Staging: Transforming Empty Spaces into Dream Homes
Keywords: Digital Staging Melbourne, Virtual Furniture for Real Estate, Real Estate Photography Styling
First Impressions Count—Even in Virtual Spaces
An empty house can feel cold and uninspiring. Buyers often struggle to visualise how furniture will fit, or how the space will look when lived in. That’s where digital staging steps in—a cost-effective, powerful way to transform empty rooms into warm, stylish, and inviting spaces.
At RealEstatePicture, we offer professional digital staging services that breathe life into empty properties. Whether you’re a real estate agent, builder, or vendor in Melbourne, our virtual furniture styling helps listings look complete—and sell faster.
What Is Digital Staging?
Digital staging (also called virtual staging) is the process of adding realistic, computer-generated furniture and décor to photos of empty rooms. It allows potential buyers to see the full potential of a space—without the cost and hassle of physical furniture hire.
Why Use Digital Staging in Real Estate Marketing?
- Create an Emotional Connection
Buyers shop with their eyes. A styled room feels like a home, helping buyers picture themselves living there. - Sell Faster and for More
Well-presented properties receive more interest, more clicks, and more inspections. In fact, digitally staged listings often sell faster and at better prices. - Cost-Effective Alternative to Physical Styling
No delivery, no rental, no staging appointments—just stunning images at a fraction of the cost. - Customisable to Suit Your Market
From modern minimalism to classic elegance, we can style rooms based on your preferences or target demographic.
What Can We Digitally Stage?
We can stage virtually any room in a home or commercial property, including:
- Bedrooms
- Lounge and living rooms
- Kitchen and dining areas
- Study rooms or home offices
- Outdoor and pergola spaces
- Entryways, hallways, and more
You can choose from our catalogue of design styles or let us suggest what suits your property best.
Perfect for All Property Types
Digital staging is ideal for:
- Vacant properties where furniture is removed
- New builds and display homes
- Investment or rental listings
- Properties marketed to first-home buyers or young families
We’ve worked with leading Melbourne real estate brands including Ray White, Barry Plant, McGrath, LJ Hooker, and O’Bryan to enhance the visual appeal of homes across Victoria.
Our Process: Fast, Easy, Effective
- Send us your high-resolution property photos
- Choose your preferred staging style or let us recommend one
- We return professionally staged images within 24–48 hours
- You upload and watch the interest roll in
Bring Life to Empty Spaces
Don’t let a bare room hold your listing back. With digital staging, we help you present the full potential of every space and give buyers the vision they need to take the next step.
Contact us now to request a sample, get a quote, or receive our digital staging price list.
www.RealEstatePicture.com.au |
info@realestatepicture.com.au |
0433 346 651
03 5995 6217
Blog#3
Real Estate Photography Pre-Shoot Checklist: Prepare Your Property Like a Pro
Keywords: Real Estate Photography in Melbourne, Real Estate Photographer, Pre-Shoot Checklist for Property Photos
Make Every Photo Count
Selling a home is one of life’s biggest moments and high quality real estate photography plays a critical role in making a great first impression. Whether you’re a real estate agent, a builder, or a private seller, getting your property photo-ready can significantly improve the outcome.
At “Real Estate Picture”, we’ve spent over 10 years helping Melbourne’s leading agencies like Ray White, Barry Plant, O’Bryan, LJ Hooker, and McGrath capture homes at their very best. To ensure you get the most from your real estate photo shoot, we’ve created a detailed Pre-Shoot Checklist, perfect for Melbourne homes and regional Victorian properties alike.
Complete Pre-Shoot Checklist for Real Estate Photography
1. Living & Family Rooms
These are key spaces that help buyers emotionally connect with the home.
- Turn TVs off and hide remotes
- Tuck away gym equipment
- Remove magazines, books, and paper clutter
- Organise shelves and coffee tables
- Conceal loose home theatre cables
- Position furniture to maximise space and light
Pro Tip: Less is more. Clean, open spaces feel larger and more inviting.
2. Kitchen & Meal Areas
The kitchen often sells the home—let’s make it shine.
- Clear benchtops of all appliances (kettles, toasters, etc.)
- Remove fridge magnets, photos, and notes
- Clean appliances, especially range hoods and stoves
- Hide tea towels, bins, and power cords
- Replace any blown range hood light bulbs
- Set the dining table with stylish cutlery and a centerpiece
Pro Tip: A simple fruit bowl or flower arrangement adds warmth without clutter.
3. Bathrooms
Buyers love clean, hotel-style bathrooms. Present yours like a spa.
- Hide toothbrushes, razors, and personal care products
- Remove soap bottles, cleaning products, and kids’ bath toys
- Clean all mirrors, sinks, and benchtops
- Use clean, matching towels neatly folded or hanging
- Close toilet lids
Pro Tip: Light a scented candle or use an air freshener just before the shoot.
4. Bedrooms
Showcase the bedrooms as relaxing retreats.
- Remove clothing and clutter from floors and under beds
- Make beds neatly with matching linen and pillows
- Clear bedside tables of chargers, bottles, and personal items
- Remove baby cots if possible (unless part of styling)
- Ensure bedside lamps work and are turned on for the shoot
Pro Tip: Add a throw blanket or decorative pillow for extra styling appeal.
5. Outdoor Areas
First impressions matter. The outside should be neat and welcoming.
- Move cars from the driveway and front of the house
- Mow lawns and edge the garden
- Trim bushes, hedges, and overhanging branches
- Remove garden tools, hoses, bins, and kids’ toys
- Clean verandas, decks, or pergola areas
- Turn on outdoor lights for dusk or twilight shoots
Pro Tip: Add a small outdoor setting or potted plants to create an inviting space.
On the Day of the Shoot
To ensure everything runs smoothly:
- Turn on all interior and exterior lights
- Open all curtains and blinds for natural light
- Close all toilet lids
- Secure pets in the garage or take them out
- Park all cars in the garage or down the street
- Switch off all TVs and computer screens
- Take small children for a walk if possible to avoid interruptions
Remember: We work efficiently and respectfully, but a well-prepared property means better results and faster turnaround.
If Floor Plans Are Required
If your marketing package includes a floor plan or site plan:
- Have builder’s plans ready for reference, or
- Text or email a clear photo of the builder’s floor plan to your agent before the shoot
- We can also draw the layout on-site if plans are not available
Pro Tip: Clear access to all rooms and outdoor spaces helps us capture accurate layouts.
Ready to Book a Real Estate Photographer in Melbourne?
With over 10 years of experience and a wide range of services—including twilight photography, drone shots, digital staging, cinematic video, 360° virtual tours, and more—we’re your trusted partner in real estate media.
We service all suburbs of Melbourne and select regional areas of Victoria.
📩 Need a price list? Just contact us—we’ll email or text you the full breakdown of packages and pricing.